Job Description
Turkish-Speaking Senior Digital Marketing Executive
The Role:
We are seeking an experienced Senior Digital Marketing Executive to join our dynamic and fast-growing team. In this role, you will develop, manage, and optimize digital marketing strategies that drive brand awareness, engagement, and conversions. The ideal candidate will collaborate with cross-functional teams to execute high-impact campaigns across SEO, PPC, social media, email marketing, and content marketing, ensuring maximum reach and effectiveness.
- The main responsibilities of the position include:
- * Develop and implement comprehensive digital marketing strategies to increase brand awareness and market share
- Manage and oversee various digital marketing channels such as email marketing, SEO/SEM, social media, and display advertising campaigns
- Measure and report on the performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs)
- Set and manage the digital marketing budget, ensuring cost-effective allocation of resources
- Optimise website content for search engines (SEO) and user experience (UX) to improve engagement and conversions
- Conduct market research and analysis to understand industry trends and customer insights for informed decision-making
- Manage the creation and delivery of compelling content across various digital platforms to engage with different target audiences
- Identify and evaluate new digital technologies and use web analytics tools to measure site traffic
- Collaborate with internal teams, such as content creators, designers, and sales teams, to create cohesive and effective campaigns
- Lead and manage the digital marketing team, provide guidance and support to achieve departmental objectives
- Stay up to date with digital marketing trends and changes in digital technology to keep the brand at the forefront of developments in digital marketing
- Main requirements:
- * University Degree in Digital Marketing, Marketing and Communications, or any other related field
- At least 4 years of experience in a similar position. Experience in the financial services, fintech or gaming will be considered an advantage.
- Strong expertise in SEO, PPC, paid advertising, social media, and content marketing
- Proficiency in Google Ads, Meta Ads and email marketing platforms
- Very good knowledge of Turkish and English
- High attention to detail
- Highly organized, able to adapt quickly, and manage multiple projects in a fast-paced environment
- Benefit from:
- * Attractive remuneration package
- Intellectually stimulating work environment
- Continuous professional development and international training opportunities
- The Hiring Experience: What Awaits You
- * Let’s Connect – Intro Chat with Talent Acquisition
- Deep Dive – First Interview with Your Future Team
- Bring It to Life – Role-Specific Take-Home Task
- Final Connection – Final Interview
All applications will be treated with strict confidentiality!
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