Job Description
- Job Description:
- Validate ICP and refine positioning through rapid paid testing
- Operate paid campaigns directly (Google Ads, Meta Ads, Reddit Ads)
- Build and optimize full-funnel journeys (ads → landing → lifecycle)
- Create and systematize customer-proof engines (UGC, testimonials, case snippets)
- Stand up minimal lead capture, routing, and reporting infrastructure
- Deliver crisp weekly performance insights tied to pipeline outcomes
- Use AI and automation tools to accelerate segmentation, creative iteration, and operational workflows
- Partner directly with founders on narrative, prioritization, and GTM strategy
- Own end-to-end marketing for Moon’s relaunch
- Requirements:
- Proven 0→1 B2B SaaS growth experience
- Personally operated paid campaigns across Google and Meta (Reddit required)
- Strong experimentation mindset (baseline → action → measurable lift)
- Experience building proof/UGC systems tied to conversion and pipeline
- Ability to set up lightweight lead routing and reporting without dedicated RevOps
- High communication clarity — written positioning, metric storytelling, decision narratives
- Demonstrated AI/automation workflows that created measurable impact
Benefits:
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