Job Description
- Job Description:
- Create high-quality content and campaigns for a technical B2B audience in the materials, chemicals, and industrial technology space
- Write and publish high-performing LinkedIn content for company and leadership profiles
- Develop and refresh case studies, including customer interviews and quote development
- Create and edit white papers, technical briefs, and webinar follow-up assets
- Build and manage Google Ads campaigns (search and retargeting), including ad copy and landing page messaging
- Support SEO and AEO efforts (search + AI discovery), including content optimization and keyword strategy
- Collaborate with subject matter experts to translate technical concepts into clear, credible marketing language
- Use AI tools (e.g., ChatGPT, Gamma) to accelerate drafting, ideation, content repurposing, and layout
- Requirements:
- 2+ years of experience in content marketing, digital marketing, or technical B2B marketing
- Strong writing and editing skills with a clear, professional voice
- Comfortable writing for a scientific, engineering, or technical audience
- Some background in science or engineering (degree, coursework, or prior work experience)
- Experience producing: LinkedIn posts and campaign series
- Case studies and customer stories
- White papers / long-form technical content
- Google Ads copy and campaign structure
- Working knowledge of SEO, and ideally AEO (Answer Engine Optimization for AI tools like ChatGPT/Gemini)
- Familiarity with modern AI tools for marketing workflows, especially ChatGPT and Gamma
- Ability to work independently, manage deadlines, and collaborate asynchronously across time zones
- Benefits:
- Flexible schedule, must be available to collaborate with someone based in the UK timezone
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