Web Developer, Digital Experience

🌍 Remote, USA 💹 Full-time 🕐 Posted Recently

Job Description

Overview

Department: Marketing
Reports To: Manager, SEO & Digital Experience
Scope: Web development, technical SEO, and digital experience optimization across EIM

Role Summary

The Web Developer, Digital Experience is responsible for building, maintaining, and optimizing EIM’s marketing and program web experiences to support discoverability, performance, accessibility, and conversion. This role focuses on the technical foundation of EIM’s digital ecosystem, ensuring websites and landing experiences are fast, reliable, SEO-friendly, and integrated with marketing and analytics platforms.

Working closely with SEO, Analytics, Marketing Communications, Creative, and Product Marketing teams, this role translates designs and requirements into high-quality, scalable digital experiences that support acquisition, engagement, and enrollment outcomes across EIM’s businesses.

Responsibilities

Starting Pay $86,000

This is a remote position.

Key Responsibilities

Develop, maintain, and optimize marketing websites, microsites, and landing pages across EIM and university partner properties
Translate designs from Figma and Adobe Creative Cloud into responsive, accessible, production-ready web experiences
Ensure consistent application of front-end standards, components, and patterns
Support UX/UI improvements that enhance usability, clarity, and conversion

Implement and maintain technical SEO best practices in collaboration with SEO and Analytics teams
Optimize page speed, performance, and Core Web Vitals across web properties
Ensure proper indexing, crawlability, and structured markup where applicable
Monitor site health and proactively identify performance or SEO-related issues

Ensure web experiences meet accessibility standards (WCAG) and usability best practices
Perform QA to validate functionality, responsiveness, and cross-browser compatibility
Maintain high standards for accuracy, stability, and technical quality

Integrate web experiences with CRM, analytics, and marketing automation platforms
Support complex integrations with enterprise systems, including Salesforce
Ensure accurate form functionality, tracking, and data capture
Partner with Marketing Operations to support attribution, lifecycle, and reporting needs

Contribute to implementation and maintenance of design systems, including components, templates, and reusable patterns
Apply design tokens and front-end standards to support scalability and consistency
Collaborate with designers to ensure feasibility, fidelity, and performance in implementation

Collaborate with SEO, Analytics, Product Marketing, Lifecycle, and Creative teams on digital initiatives
Support site updates, launches, and optimization initiatives tied to campaigns and programs
Provide technical guidance during planning, testing, and execution phases
Maintain clear documentation and organized development workflows

Qualifications

Bachelor’s degree in Web Development, Computer Science, Design, Marketing, or a related field, or equivalent experience
3+ years of experience in web development supporting marketing, acquisition, or digital experience teams
Proficiency with content management systems such as WordPress and Webflow
Strong working knowledge of HTML, CSS, and JavaScript
Experience with hosting, performance, and security platforms such as Cloudflare
Experience integrating websites with CRM, analytics, and marketing automation platforms (Salesforce preferred)
Proficiency with design and collaboration tools such as Figma and Adobe Creative Cloud
Strong understanding of technical SEO, accessibility standards, and performance optimization
Experience contributing to or maintaining design systems, templates, and reusable components
Strong written and verbal communication skills
Ability to manage multiple projects with attention to detail in a collaborative, fast-paced environment

Confluent Health, LLC and its affiliates are equal opportunity employers committed to building a diverse and inclusive workforce. We do not discriminate based on race, color, religion, sex, sexual orientation, gender (including pregnancy, childbirth, or related medical conditions), gender identity or expression, national origin, marital status, age, disability, veteran status, or other applicable legally protected characteristics. If you need assistance or would like to request an accommodation due to a disability, please contact us at [email protected].

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