Job Description
Note: The job is a remote job and is open to candidates in USA. CyberCoders is a growing digital marketing agency focused on eCommerce. They are seeking a Performance Media Manager to own and execute paid media strategies, manage client relationships, and collaborate with cross-functional teams to enhance marketing objectives. Responsibilities β’ Own full-funnel paid media strategy and deployment for client accounts across Meta, Google, YouTube, TikTok, and other emerging channels β’ Lead campaign planning, build, optimization, and budget management across platforms β’ Use data to continuously analyze performance and drive decision-making that improves Contribution Margin β’ Identify trends, formulate hypotheses, and run multivariate tests to improve creative and audience performance β’ Translate performance insights into clear, actionable strategy for both internal teams and clients β’ Serve as a strategic advisor and main point of contact for paid media with key clients β’ Clearly communicate strategy, performance, and insights to clients on a weekly/monthly basis β’ Proactively bring recommendations to clients, backed by data and trends β’ Work closely with account managers, creative, and analytics teams to align paid media with broader marketing objectives β’ Guide creative direction based on performance data-partner with design/copy teams to brief and refine ad assets Skills β’ 4+ years of Marketing experience β’ Agency Experience β’ ECommerce Experience β’ Understanding of Contribution Margin, CAC, etc β’ Client facing β’ Performance media buying (Meta / Google) β’ 4+ years of experience in performance media buying, with a heavy focus on Meta and Google β’ Proven ability to manage millions in media spend across multiple clients β’ Deep understanding of eCommerce Incrementality and KPIs including Contribution Margin, CAC, LTV: CAC, ROAS β’ Hyper familiar with daily and weekly incrementality and incrementality testing β’ Strong working knowledge of paid social platforms (Meta) β’ Client-facing β’ Experience in Google Ads, TikTok, and YouTube β’ Agency experience is strongly preferred β’ Proficient in analytics platforms (GA4, Northbeam, Triple Whale, etc.) β’ Bachelor's degree is a plus but not required Benefits β’ 401k β’ Benefits β’ PTO Company Overview β’ CyberCoders is a recruiting firm locating job positions across all industries, including finance, education, engineering and healthcare. It was founded in 1999, and is headquartered in Irvine, California, USA, with a workforce of 201-500 employees. Its website is Apply tot his job